Privacy Policy

Effective Date: 02.02.2025

Welcome to MadStream SPzoo (“MadStream,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, and disclose your personal information when you use our website, mobile application, and CTV channels (collectively referred to as the “Application”). This Privacy Policy is an integral part of our Terms of Use, and both documents should be read together.

By using the Application, you consent to the collection and processing of your personal information as described in this Privacy Policy. We are committed to protecting your privacy and complying with all applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).

1. Introduction and Scope

This Privacy Policy outlines how our FireTV applications (“Apps”) collect, process, and manage user information. We are committed to providing a transparent, secure, and user-centric Connected TV (CTV) experience with minimal data collection.

2. Data Collection Principles

• Minimal Data Collection: We collect only essential data necessary for app functionality and ad delivery.
• Transparency: All data collection is clearly communicated and purposeful.
• User Control: Users have options to manage their data preferences.

To exercise these rights, please contact our Data Protection Officer at:

MadStream SPzoo

Warsaw, Poland

Email: contact@madstream.net

3. Types of Information Collected

• Technical Device Information
  • Device Model and Type
  • Operating System Version
  • Hardware Specifications
  • App Version
• Limited Advertising Parameters
  • Anonymized Device Identifier
  • Broad Geographical Region (state/province level)
  • User Agent Information
  • Ad Interaction Metrics
• What We Do NOT Collect
  • Personally Identifiable Information (PII)
  • Precise Location Data
  • Personal Preferences
  • Viewing History
  • Financial Information
• Why we store information?
  • Enabling convenient and efficient use of the Application
  • Improving and enriching existing services and content
  • Providing our applications and ensuring their use and improvement
  • Providing content updates, technical troubleshooting, and trend analysis

4. Purpose of Data Collection

• Targeted Ad Delivery
• Performance Optimization
• Technical Diagnostics
• Compliance with Platform Requirements

Please note that under the CCPA, we do not share, sell, disclose, or commercialize your information unless explicitly mentioned otherwise.

We are committed to protecting your privacy and ensuring the security of your personal information. If you have any questions or concerns about our Privacy Policy or the way we handle your information, please contact us at the provided email address.

5. Data Handling and Protection

• Data Security Measures
  • Encryption of Transmitted Data
  • Anonymization of Collected Parameters
  • Regular Security Audits
  • Limited Data Retention Periods
• Third-Party Data Sharing
  • Sharing only with Vetted Advertising Partners
  • Contractual Limitations on Data Usage
  • No Sale of Personal Information
  • Compliance with Privacy Regulations

6. User Rights and Controls

We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements.

• Right to Request Data Deletion
• Option to Opt-Out of Personalized Advertising
• Transparency in Data Practices
• Easy Access to Privacy Settings

7. Use of Various Technologies

With your consent, we use various technologies, including cookies, to collect information from your device and about your activities on the Application. This helps us improve and personalize your online experience. Please note that without your consent, we may not be able to provide you with our services. Third-party applications may also store cookies on your device when embedding content from those applications. We have no control over these cookies, so please review the third party’s cookie policy.

8. Data Security

We take appropriate security measures to protect your personal information from unauthorized access. However, no system can be completely secure. While we regularly inspect and upgrade the Application’s security, we are not liable for any damage caused by unauthorized access to our database or any negligence or act beyond our control.

9. Minors

We do not knowingly collect information from anyone under the age of eighteen (18) or allow minors to use the Application or our services. If we become aware of collecting information from a minor without parental consent, we will promptly remove the information and block their access to the Application.

10. Email Updates

You may have the option to receive email messages and newsletters about updates and improvements from us. You can opt out of receiving these communications by contacting us or clicking the unsubscribe link in the emails.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.